中文
JIAO Wenyu
Non-tenured Associate Professor
Department of Business Administration
Discipline: Marketing
Email:jiaowy@ustc.edu.cn
Joined University of Science and Technology of China in 2020

ACADEMIC POSITIONS                                                              

University of Science and Technology of China, Hefei, China

Associate Professor

Temple University, Philadelphia, US

Postdoc research fellow

Dartmouth College, Hanover, US

Doctoral research fellow


EDUCATION                                                                          

PhD, Marketing, ESSEC Business School, Paris, France

M.S., Marketing. Tsinghua University, Beijing, China

BSc, Biological Engineering, Tianjin University, Tianjin, China


RESEARCH INTERESTS 

Artificial Intelligence, Digital marketing, Multichannel marketing, Customer base analysis, Customer Relationship Management